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Writer's picturesuruchi singh

Plastic Free July: Plastic or Planet? - Choice is yours.

Plastic pollution is defined as the waste material of plastic objects that harms the environment and causes problems for wildlife and humans. It sticks to the environment for a long time, spreading toxins; #global warming is increasingly a concern by plastic pollution.


Plastic pollution is also a result of the many synthetic fibers like Polyester, Nylon, Acrylic used more than 65% of the total fiber consumption in the textile industry. Moreover, in the use phase washing of synthetic clothing, microfibers of plastics such as polyester, lycra, nylon, and rayon enter rivers, lakes, and oceans creating the biggest danger to aquatic lives.





Plastic-free July launched by Rebecca Prince Ruiz in 2011is now a global movement that encourages many people to contribute to the solution of reducing the amount of plastic in our environment and creating a cleaner city, streets, oceans, and #eco-friendly environment.




This #plastic-free July is a 31-day challenge to avoid using plastic, but the question is why we limit ourselves to only one month or 31 days. At DESCAT UK this challenge for a year-round or forever to support the people who care about the environment.


Dev Ethical Sustainable Crafts & Textiles (DESCAT UK) is a small step toward reducing plastic pollution and delaying landfills to achieve the #SDG2030. Descat UK is a sustainable and ethical company that contributes to the environment by reducing #plastic pollution through the production of handloom fabrics made from GRS Certified upcycled yarn and supporting the livelihood of local women in Uttarakhand northern Himalayan state in India.



1. They produce ​recycled fabric for ​delay in landfills.


Recycled materials are the most sustainable alternative because no new materials are manufactured (saving a lot of resources and energy), and it also prevents existing materials from going to waste.

They manufacture four types of recycled fabric which is as follows:


a. Recycle Cotton Fabric: This fabric is made of 100% cotton fabric which is composed of 30% recycled #GRS certified cotton yarn and 70 % organic cotton. These are soft, pleasant, smooth and also very light weight fabric.





b. Recycle Polyester - Cotton Yarn: They manufacture 100% recycled polyester cotton fabric that is #hand-woven with GRS certified 60% polyester and 40% cotton yarn. Polyester yarn is made from recycled PET bottles and cotton yarn from garment waste. It is used for suiting and also favourite for ethical designer. These are less lighter than recycled cotton fabric.





c. Recycled Cotton - Silk Fabric: It is composed of 30 % silk and 70 % ctton fusion resulting 21 % recycled yarn. This is also very light weighted which is elegantly hand woven.





d. Recycle Knitted Fabric: Knitted fabrics have lower carbon foot print than mill woven fabric. They produce four type of #recycled knitted fabric are fleece, single jersey, red single jersey and pique which is 100 % recycle fabric knitted from 40 % polyester and 60 % cotton yarn.



2. Less consumption of plastic:


Nowadays, many stores encourage their customers to bring their own bags, which is a great way for the seller to demonstrate their concern for the environment.


In addition, DESCAT is inculcating an ethical lifestyle to reduce the consumption of plastic material in the office and home. The primary goal of these bags is to reduce the use of plastic bags with handmade office and home essentials, add office bags.


Office Bags:


Regular #office bags are often composed of polyester, a petroleum-based plastic fabric that is very polluting to make and sheds microplastics into waterways when cleaned or discarded.

DESCAT offers a wide selection of bags made of 100 percent biodegradable fabric and produced by women SHGs from Dehradun communities with the lowest carbon footprint.






Tote Bags:


DESCAT has lovely choices of tote bags and reusable #carrying bags. These collections not only make a striking ethical statement with your style, but they also benefit the environment by reducing the usage of plastics due to their reusable features.

Because of its greater strength over plastic bags, a tote bag is always a fantastic alternative for carrying lunch to work, holding gym equipment, carrying groceries, and also taking it on picnics.



Women SHGs from small villages skilled to make hand-knitted products using upcycle which is not only the lowest #carbon footprint fabric forming process but also the lowest cost employment generation method.


Environmental impact from these steps:

  1. From the production of handloom products emission of carbon dioxide is zero.

  2. From buying these kinds of fabric you can contribute to saving the environment

  • By reducing 92 Kg of carbon dioxide emission

  • Save 126000 liters of water to get polluted

  • By reducing 30 Kg waste to landfills.

3. Also it provides 18 days of work to one artisan from buying 100 meters of fabric.

We shall continue our efforts throughout the month of July without using plastic. Please visit the blogs for more information on Descat UK's product offerings.




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